| Digital Village Archives |
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Among other things, Jeannie and Pete stress the importance of advance planning and targeting your intended audience. Remember that "interactivity" means communicating with another person, not just pushing a graphic button. This is something that is often forgotten by today's web page designers. Jeannie asserts that the Web is not a mass media, but rather a sort of cult or niche media with many specialized groups of interested people. The effective web site is the one which knows it's audience and uses the appropriate techniques to bring them in. Don't use bells and whistles just because you can, but rather because they are the best way to convey the message.
In the news:
Professor Junger loses his case, vows to appeal if he can afford it - ISPs ordered to release user names - Email death threats are a hoax, of course - Merrill Lynch study sez Maybe the Y2K thing won't be so bad - MacWorld move from Beantown to the Big Apple - Disney's Blast will give Mac owners a chance to spend their money